YouTube, Google’s own video sharing platform used by 2.49 million users worldwide, has been a lucrative platform for content creators as well. Being a second largest social-media app after Facebook, YouTube owes it success mainly to the creators, influencers and celebrities, so called youtubers. Overall, YouTube paid out $70 Billion to creators so far and the number is increasing.
Many individuals leveraged the platform’s strong user base to emerge as a content creator in various domains. Global digital content creators count grew drastically at 42% in three years, which now stands at over 200 million. And they earn in hefty amounts.
If you wonder what these amounts are, here are the top 10 most subscribed YouTubers / YouTube channels in the world and their earnings from the platform.
Top 10 Most Subscribed YouTube Channels in the World
| Rank | YouTube Channel Name | Subscribers | Estimated Min Earnings / month (in $) | Estimated Min Earnings / month (In ₹) |
| 1 | MrBeast | 274 million | $4.8 million | ₹40 Crores |
| 2 | T-Series | 267 million | $5.1 million | ₹42.5 Crores |
| 3 | Cocomelon | 176 million | $6.6 million | ₹55 Crores |
| 4 | Sony Entertainment Television | 173 million | $3.4 million | ₹28 Crores |
| 5 | Kids Diana Show | 123 million | $7.3 million | ₹60.8 Crores |
| 6 | Vlad and Niki | 119 million | $10 million | ₹83.3 Crores |
| 7 | Like Nastya | 116 million | $8.5 million | ₹70.8 Crores |
| 8 | PewDiePie | 111 million | $10 million | ₹83.3 Crores |
| 9 | Zee Music Company | 107 million | $2.36 million | ₹19.67 Crores |
| 10 | WWE | 102 million | $2.9 million | ₹24.18 Crores |
#1 MrBeast
MrBeast, aka Jimmy Donaldson from United States now holds the title of world’s most subscribed YouTuber / YouTube channel after surpassing T-series recently in 2024. With 274 million subscribers, MrBeast is one of the top wealthiest YouTubers. He is known for his fast-paced and high-production videos, which feature elaborate challenges and large giveaways. Donaldson started his YouTube journey in 2012, at the age of 13, under the handle MrBeast6000.
MrBeast’s inspiring journey, with the 100,000-counting feat in 2017, electrifying viral stunts, jaw-dropping $456,000 prize challenges, and Squid Game set recreation showcases his mesmerizing devoted fan base with captivating content. In 2023, MrBeast is run by a team of over 250 people, including the founder’s childhood friends and himself. A CNBC report says that MrBeast earns nearly $700 million a year, which puts his monthly earnings as $58 million (₹483 Crores). That’s a lot.
#2 T-Series
T-Series is a music record label and film production company based in India, which was founded by Gulshan Kumar on 11 July 1983. It joined YouTube on March 13, 2006 and has over 21,000 videos of Indian soundtracks, music videos, interviews and movie trailers in its channel.
With 267 million subscribers as of June 2024, T-Series is the second most-subscribed YouTube channel in the world and first in India with over 257 billion views. T-Series has a multi-channel network on YouTube, with 30 channels (including Lahari Music) encompassing for 382.3 million subscribers as of 2021.
#3 Cocomelon
“Cocomelon – Nursery Rhymes” is what the third largest subscribed YouTube channel reads on the platform. With a collection of nursery rhymes for kids, Cocomelon has garnered the kids’ love and has become what it is now. Joined in 2006, it has over 1100 videos in its channel that’s mostly edutaining for the kids.
The channel uses bright colours, catchy music, and simple language to ensure repeated views and high engagement. Its famous “Bath Song” has garnered over 5 billion views, making Cocomelon a hit.
#4 Sony Entertainment Television
Sony Entertainment Television (SET) India is a prominent Hindi entertainment channel that posts various dramas and reality shows besides cinema content. With over 138K videos, SET India now has 160 million subscribers.
#5 Kids Diana Show
Kids Diana Show is an English-language children’s television series that features playful and entertaining videos of 7-year-old Diana and her brother Roma. The channel is a top-rated YouTube star in the kids’ entertainment category thanks to their superb editing, interesting content, and regular uploads.
One of the greatest YouTube channels, their videos feature a variety of live performances, animation, and music, and are dubbed into 20 different languages, making them appealing to a worldwide audience.
#6 Vlad and Niki
Vlad and Niki is again a channel for kids, featuring the American-born brothers Vladislav and Nikita Vashketov. With over 718 videos on YouTube, their channel provides entertainment and informative content such as cooking videos, and lessons on various cultures and languages. From toy unboxing to creating their toys, the brothers’ YouTube journey has gained over 99.9 million subscribers in just 6 years. They joined YouTube in 2018. Vlad and Niki indeed has their own app.
#7 Like Nastya
An eight-year-old kid – Anastasia Radzinskaya, popularly known as ‘Like Nastya’ has become a YouTube sensation after gaining over 106 million subscribers in her channel. She posts family-friendly content, with videos featuring Nastya and her parents playing, learning and singing, more or less like a vlog.
The channel primely attracts kids and is the seventh most subscribed YouTube channel. Joined in 2016, Like Nastya has 885 videos as of 2024 June.
#8 PewDiePie
PewDiePie aka Felix Arvid Ulf Kjellberg is a Swedish YouTuber known for his comedic videos. Joined in 2010, PewDiePie has over 4,700 videos in his channel with a range of content from gaming, challenges to travel videos. He is considered as a figurehead for YouTube, especially in the genre of gaming.
His fame has transcended YouTube, landing him on TIME’s “100 Most Influential” list in the world. PewDiePie now has 111 million subscribers as of June 2024.
#9 Zee Music Company
Zee Music Company, a prominent entertainment enterprise in India, has amassed substantial popularity on YouTube thanks to its extensive collection of 222,000 hours of television programming. The channel appeals to over a billion music fans worldwide because of its extensive library of Bollywood music. Zee Music Company is one of the most subscribed YouTube channels because it has something for everyone, from contemporary pop songs to classic classical tunes.
#10 WWE
Here comes the 90s kids favorite WWE Channel, that has gained over 96.6 million subscribers on YouTube. WWE is the tenth most subscribed channel on YouTube and has over 76k videos. It posts entertaining content featuring favorite WWE Superstars and live shows like Raw and SmackDown.
WWE’s effective marketing strategies and diverse content appeal to a wide range of viewers, from kids to adults, solidifying its position as one of the most-subscribed channels on YouTube.
FAQ
Which is the most subscribed YouTube channel in the World in 2024?
The most subscribed YouTube channel in the World in 2024 is MrBeast, with 274 million subscribers. 28-year-old Jimmy Donaldson is the founder of the channel, and is based in United States.
Which is the most subscribed YouTube channel in India in 2024?
T-Series which posts Indian soundtracks, trailers and movie content is the most subscribed YouTube channel in India in 2024 with 266 million subscribers.
Who is the most followed YouTuber in India in 2024?
Ajay Nager, also known as CarryMinati is the most followed YouTuber in India in 2024. He has an impressive 42 million subscribers as of June 2024.
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